{"id":29,"date":"2025-03-25T14:41:06","date_gmt":"2025-03-25T14:41:06","guid":{"rendered":"https:\/\/yokohama.demo.mybeautifuldomain.com\/?page_id=29"},"modified":"2025-12-22T12:27:02","modified_gmt":"2025-12-22T12:27:02","slug":"unternehmen","status":"publish","type":"page","link":"https:\/\/www.yokohama.eu\/de\/corporate\/","title":{"rendered":"Unternehmen"},"content":{"rendered":"<div class='breakdance'><section id=\"overview\" class=\"bde-section-29-217 bde-section intro\" data-gsap=\"true\" data-scrolltrigger=\"false\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-shortcode-29-219 bde-shortcode white breadcrumbs__wrap\"><nav class=\"breadcrumbs\" aria-label=\"Semmelbr\u00f6sel\"><a class=\"breadcrumbs__link breadcrumbs__link--home\" href=\"https:\/\/www.yokohama.eu\/de\/\">Startseite<\/a><span class=\"breadcrumbs__separator\"> \/ <\/span><span class=\"breadcrumbs__current\">Unternehmen<\/span><\/nav><\/div><div class=\"bde-advancedslider-29-223 bde-advancedslider\">\n<div class=\"breakdance-swiper-wrapper\" data-swiper-id=\"223\">\n  <div class=\"swiper\">\n    <div class=\"swiper-wrapper\">\n      <div class=\"bde-advancedslide-29-234 bde-advancedslide swiper-slide\"><div class=\"advanced-slider__slide\">\r\n  <img decoding=\"async\" class=\"bde-image2-29-218 bde-image2\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image.jpg\" alt=\"Geb\u00e4ude\" loading=\"lazy\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image.jpg 2160w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image-300x186.jpg 300w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image-1024x634.jpg 1024w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image-768x476.jpg 768w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image-1536x951.jpg 1536w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/image-2048x1269.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\"><h1 class=\"bde-heading-29-220 bde-heading\">\n<span>Yokohama Philosophie, Partnerschaften und globale Strategie<\/span>\n<\/h1><div class=\"bde-button-29-222 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"#corporate-philosophy-title\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr lesen<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\r\n<\/div><\/div>\n    <\/div>\n  <\/div>\n\n      \n            <div class=\"swiper-pagination\"><\/div>\n    \n<\/div>\n\n<\/div><div class=\"bde-globalblock-29-249 bde-globalblock is--script-fullh-video\"><div class='breakdance'><div class=\"bde-code-block-948-100-948-1 bde-code-block intro__video--control bde-code-block-948-100\">\n\n  <div class=\"intro__video--control--icon\">\n<\/div>\n\n\n<\/div><\/div><\/div><\/div>\n<\/section><section class=\"bde-section-29-153 bde-section\" data-gsap=\"true\" data-scrolltrigger=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h2 id=\"corporate-philosophy-title\" class=\"bde-heading-29-154 bde-heading logo-heading\" data-animation=\"from-bot\" data-timeline=\"true\">\nUnternehmensphilosophie\n<\/h2><div class=\"bde-text-29-269 bde-text\" data-animation=\"from-bot\" data-slice=\"true\">\nYokohama Rubber hat seine Unternehmensphilosophie im Jahr 1992 festgelegt. Sie besteht aus der Grundphilosophie, den Managementrichtlinien, den Handlungsrichtlinien und dem Unternehmensslogan. Die Grundphilosophie definiert die Gesch\u00e4ftsbereiche, denen Yokohama Rubber in allen Aktivit\u00e4ten verpflichtet ist. Die Managementrichtlinien stellen die wichtigsten Verwaltungsprinzipien dar, die das obere Management leiten. Die Handlungsrichtlinien dienen als Verhaltenskodex, der von jedem Mitarbeiter befolgt werden muss.\n<\/div><div class=\"bde-grid-29-271 bde-grid\" data-animation=\"from-bot\" data-animation-inside=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-29-272 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-29-273 bde-text\">\nGrundlegende Philosophie\n<\/div><div class=\"bde-rich-text-29-274 bde-rich-text breakdance-rich-text-styles\">\n<p>\"Das Leben der Menschen zu bereichern und zu mehr Gl\u00fcck und Wohlbefinden beizutragen, indem wir unsere ganze Energie und fortschrittliche Technologie in die Entwicklung n\u00fctzlicher Produkte stecken.<\/p>\n<\/div><div class=\"bde-text-29-275 bde-text\">\n01\n<\/div>\n<\/div><div class=\"bde-div-29-276 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-29-277 bde-text\">\nManagement-Politiken\n<\/div><div class=\"bde-rich-text-29-278 bde-rich-text breakdance-rich-text-styles\">\n<ul>\n<li>Nehmen Sie die Herausforderung der neuen Technologien an, um neue Werte zu schaffen.<\/li>\n<li>Entwicklung eigener Gesch\u00e4ftsfelder zur Erweiterung des Gesch\u00e4ftsumfangs.<\/li>\n<li>Schaffen Sie einen Arbeitsplatz, der Menschen wertsch\u00e4tzt, verbessert und motiviert.<\/li>\n<li>Fairer Umgang mit der Gesellschaft und Wertsch\u00e4tzung der Harmonie mit der Umwelt.<\/li>\n<\/ul>\n<\/div><div class=\"bde-text-29-279 bde-text\">\n02\n<\/div>\n<\/div><div class=\"bde-div-29-280 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-29-281 bde-text\">\nAktionsleitlinien\n<\/div><div class=\"bde-rich-text-29-282 bde-rich-text breakdance-rich-text-styles\">\n<ul>\n<li>Wir m\u00fcssen uns weiterentwickeln, damit wir unser pers\u00f6nliches Bestes geben k\u00f6nnen.<\/li>\n<li>Vertrauen, sich gegenseitig herausfordern und verbessern.<\/li>\n<li>F\u00f6rdern Sie einen einladenden, offenen Geist.<\/li>\n<\/ul>\n<\/div><div class=\"bde-text-29-283 bde-text\">\n03\n<\/div>\n<\/div><div class=\"bde-div-29-284 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-29-285 bde-text\">\nUnternehmens-Slogan\n<\/div><div class=\"bde-rich-text-29-286 bde-rich-text breakdance-rich-text-styles\">\n<p>Exzellenz von Natur aus.\n<\/div><div class=\"bde-text-29-287 bde-text\">\n04\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-29-148 bde-section\" data-gsap=\"true\" data-scrolltrigger=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h2 class=\"bde-heading-29-150 bde-heading logo-heading\" data-animation=\"from-bot\" data-timeline=\"true\">\n2025 Verbraucherkatalog\n<\/h2><div class=\"bde-shortcode-29-152 bde-shortcode\" data-animation=\"from-bot\"><div class=\"_df_book df-lite\" id=\"df_641\"  _slug=\"corporate-pdf\" data-title=\"yeu-summer-pcr-2025\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_641 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"enableDownload\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"controlsPosition\":\"bottom\",\"source\":\"https:\\\/\\\/www.yokohama.eu\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/YEU-Summer-PCR-2025-A4-Master-template-28-Label-Update-rz_compressed.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script><br><\/div><div class=\"bde-shortcode-29-288 bde-shortcode\" data-animation=\"from-bot\"><div class=\"_df_book df-lite\" id=\"df_46144\"  _slug=\"46144\" data-title=\"yeu-winter-pcr-2025\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_46144 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"source\":\"https:\\\/\\\/www.yokohama.eu\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/YEU-Winter-PCR-2025-26-A4-Master-template-14-rz_compressed.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script><\/div><div class=\"bde-shortcode-29-289 bde-shortcode\" data-animation=\"from-bot\"><div class=\"_df_book df-lite\" id=\"df_46151\"  _slug=\"46151\" data-title=\"2025-2026-tbs\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_46151 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"source\":\"https:\\\/\\\/www.yokohama.eu\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/2025-2026-TBS-Master-rz-lowres_compressed.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script><\/div><div class=\"bde-shortcode-29-290 bde-shortcode\" data-animation=\"from-bot\"><div class=\"_df_book df-lite\" id=\"df_46148\"  _slug=\"46148\" data-title=\"motorsport-2025\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_46148 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"source\":\"https:\\\/\\\/www.yokohama.eu\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Motorsport-2025-4-pager-rz-lowres-2.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script><\/div><\/div>\n<\/section><section class=\"bde-section-29-158 bde-section overflow\" data-gsap=\"true\" data-scrolltrigger=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h2 class=\"bde-heading-29-159 bde-heading logo-heading\" data-animation=\"from-bot\" data-timeline=\"true\">\nGemeinsam ist man st\u00e4rker: Yokohama Gesch\u00e4ftspartner\n<\/h2><div class=\"bde-grid-29-172 bde-grid\" data-animation=\"from-bot\" data-animation-inside=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-29-173 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-icon-29-176 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"56\" height=\"57\" viewbox=\"0 0 56 57\" fill=\"none\">\r\n<path d=\"M49 49.8525H7V7.85254\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M16.3333 10.186H21\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M16.3333 19.519H28\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M7 49.8527L23.3333 31.186L34.09 39.3527L49 24.186\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div><h3 class=\"bde-heading-29-174 bde-heading\">\nLangfristig zusammenwachsen\n<\/h3><div class=\"bde-text-29-175 bde-text\">\nWir f\u00f6rdern langfristige Partnerschaften durch strategische Zusammenarbeit und engagierte Unterst\u00fctzung. Das Yokohama Club Network, unser exklusives Programm f\u00fcr Einzelh\u00e4ndler, st\u00e4rkt die Beziehungen und bietet ein erstklassiges Kundenerlebnis.\n<\/div>\n<\/div><div class=\"bde-div-29-177 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-icon-29-178 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"56\" height=\"57\" viewbox=\"0 0 56 57\" fill=\"none\">\r\n<path d=\"M12.0026 33.519C10.3098 30.7381 9.33594 27.4798 9.33594 23.9964C9.33594 13.7916 17.6933 5.51904 28.0026 5.51904C38.3119 5.51904 46.6693 13.7916 46.6693 23.9964C46.6693 27.4798 45.6955 30.7381 44.0026 33.519\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M38.2818 38.1855H17.7234C17.0408 38.1855 16.5588 38.8542 16.7747 39.5018L18.4413 44.5018C18.5775 44.9101 18.9596 45.1855 19.39 45.1855L36.6152 45.1855C37.0456 45.1855 37.4277 44.9101 37.5639 44.5018L39.2305 39.5018C39.4464 38.8542 38.9644 38.1855 38.2818 38.1855Z\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M35 45.1855L33.1225 50.818C32.8503 51.6347 32.086 52.1855 31.2251 52.1855H24.7748C23.914 52.1855 23.1497 51.6347 22.8775 50.818L21 45.1855\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M32.6719 24.1857C32.6719 24.1857 31.5052 26.519 28.0052 26.519C24.5052 26.519 23.3385 24.1857 23.3385 24.1857\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\"\/>\r\n<path d=\"M28 37.019V26.519\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div><h3 class=\"bde-heading-29-179 bde-heading\">\nInnovative Produktentwicklung\n<\/h3><div class=\"bde-text-29-180 bde-text\">\nWir statten unsere Partner mit hochmodernen Reifenl\u00f6sungen aus, darunter Premium- und EV-spezifische Modelle.\n<\/div>\n<\/div><div class=\"bde-div-29-181 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-icon-29-182 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"56\" height=\"57\" viewbox=\"0 0 56 57\" fill=\"none\">\r\n<path d=\"M46.6693 14.15C44.4882 14.3072 41.6947 15.1516 39.7577 17.6588C36.259 22.1875 32.7603 22.5653 30.4279 21.0558C26.9292 18.7915 29.8693 15.1239 25.7629 13.1307C23.0866 11.8317 22.7134 8.29677 24.203 5.51904\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M4.66406 26.519C6.44322 28.064 8.93513 29.4782 11.8711 29.4782C17.9371 29.4782 19.1503 30.6372 19.1503 35.2732C19.1503 39.9093 19.1503 39.9093 20.3635 43.3863C21.1526 45.648 21.4284 47.9097 19.8555 49.8524\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M51.3307 32.2415C49.2608 31.0486 46.6641 30.5579 44.0353 32.4471C39.0053 36.0623 35.5372 33.0667 33.9752 36.0603C31.6759 40.4669 39.8874 41.8519 32.6641 52.186\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M51.3307 28.8527C51.3307 15.9661 40.884 5.51937 27.9974 5.51937C15.1108 5.51937 4.66406 15.9661 4.66406 28.8527C4.66406 41.7393 15.1108 52.186 27.9974 52.186C40.884 52.186 51.3307 41.7393 51.3307 28.8527Z\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linejoin=\"round\"\/>\r\n<\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div><h3 class=\"bde-heading-29-183 bde-heading\">\nAusweitung des weltweiten Vertriebs\n<\/h3><div class=\"bde-text-29-184 bde-text\">\nDurch strategische Allianzen, \u00dcbernahmen und lokale Partnerschaften wachsen wir weiterhin in wichtigen M\u00e4rkten und schaffen neue Gesch\u00e4ftsm\u00f6glichkeiten und langfristige Werte f\u00fcr unsere H\u00e4ndler weltweit.\n<\/div>\n<\/div><div class=\"bde-div-29-185 bde-div\">\n  \n  \n\t\n\n\n\n<div class=\"bde-icon-29-186 bde-icon\">\n\n    \n            <div class=\"bde-icon-icon breakdance-icon-atom\" >\n    \n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"56\" height=\"57\" viewbox=\"0 0 56 57\" fill=\"none\">\r\n<path d=\"M27.9974 17.1859C27.9974 17.1859 19.8307 8.58469 4.66406 12.2709V46.1042C19.8307 42.418 27.9974 51.0192 27.9974 51.0192C27.9974 51.0192 36.1641 42.418 51.3307 46.1042V12.2709C47.8452 11.4238 44.7294 11.2256 41.9974 11.4228\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<path d=\"M42 6.68604C42 6.68604 31.5 7.8527 28 17.186V51.0194C31.5 41.686 42 38.186 42 38.186V6.68604Z\" stroke=\"#16191D\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n<\/svg>\n        \n        \n        \n            <\/div>\n    \n\n\n<\/div><h3 class=\"bde-heading-29-187 bde-heading\">\nSchulung und Marketingunterst\u00fctzung\n<\/h3><div class=\"bde-text-29-188 bde-text\">\nWir unterst\u00fctzen unsere H\u00e4ndler mit fachkundigen Schulungen, Marketing-Ressourcen und umsetzbaren Erkenntnissen und bef\u00e4higen sie, die Kundenbindung zu st\u00e4rken, den Verkauf zu beschleunigen und das Kundenerlebnis zu verbessern.\n<\/div>\n<\/div>\n<\/div><div class=\"bde-logo-list-29-189 bde-logo-list un-image-carousel-container\" data-animation=\"from-bot\">\n\n  <div class=\"un-logo-bar__marquee-content carousel-type__stop-on-hover\">\n                            <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                                        <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                                        <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                                        <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                                        <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                                        <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png\" width=\"600\" height=\"296\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3.png 600w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Content-Block-3-300x148.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Group-6.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/time-attack-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/ATP_tour-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                              <div class=\"un-logo-bar__logo-wrapper\">\n          <img decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/Kondo-1-1.png\" width=\"668\" height=\"400\" sizes=\"(max-width: 668px) 100vw, 668px\">\n        <\/div>\n                      <\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-29-160 bde-section\" data-gsap=\"true\" data-scrolltrigger=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h2 class=\"bde-heading-29-161 bde-heading logo-heading\" data-animation=\"from-bot\" data-timeline=\"true\">\nEinblicke in das Unternehmen\n<\/h2><div class=\"bde-grid-29-162 bde-grid\" data-animation=\"from-bot\" data-animation-inside=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"bde-div-29-163 bde-div\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-29-164 bde-image2\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Rectangle-2373.jpg\" alt=\"Geb\u00e4ude\" loading=\"lazy\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Rectangle-2373.jpg 1014w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Rectangle-2373-253x300.jpg 253w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Rectangle-2373-865x1024.jpg 865w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/04\/Rectangle-2373-768x910.jpg 768w\" sizes=\"(max-width: 1014px) 100vw, 1014px\"><h3 class=\"bde-heading-29-165 bde-heading\">\nYokohama <br>Unternehmensprofil\n<\/h3><div class=\"bde-button-29-167 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/08\/YOKOHAMA_Corporate_Profile-1.pdf\" target=\"_blank\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr lesen<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-div-29-168 bde-div\">\n  \n  \n\t\n\n\n\n<img decoding=\"async\" class=\"bde-image2-29-169 bde-image2\" src=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/09\/676x804-\u043a\u043e\u043f\u0438\u044f-2.png\" alt=\"Yokohama 2025 Jahresbericht\" loading=\"lazy\" srcset=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/09\/676x804-\u043a\u043e\u043f\u0438\u044f-2.png 676w, https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/09\/676x804-\u043a\u043e\u043f\u0438\u044f-2-10x12.png 10w\" sizes=\"(max-width: 676px) 100vw, 676px\"><h3 class=\"bde-heading-29-170 bde-heading\">\n2025<br> Jahresbericht\n<\/h3><div class=\"bde-button-29-171 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--primary bde-button__button\" href=\"https:\/\/www.yokohama.eu\/wp-content\/uploads\/2025\/09\/YOKOHAMA_CorporateProfile2025.pdf\" target=\"_blank\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr lesen<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-29-112 bde-section overflow\" data-gsap=\"true\" data-scrolltrigger=\"true\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><h2 class=\"bde-heading-29-114 bde-heading logo-heading\" data-animation=\"from-bot\" data-timeline=\"true\">\nDas Neueste von Yokohama\n<\/h2><div class=\"bde-shortcode-29-291 bde-shortcode\"><div class=\"yoko-corporate-slider-media-container\">\r\n    <div class=\"yoko-loop-media yoko-corporate-slider-media-items yoko-swiper\">\r\n\r\n    <\/div>\r\n<\/div><\/div><\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"<p>Home \/ Corporate Yokohama Philosophy, Partnerships, and Global Strategy Read More Corporate philosophy Yokohama Rubber established its corporate philosophy in 1992. It consists of Basic Philosophy, Management Policies, Action Guidelines, and Corporate Slogan. The Basic Philosophy defines the areas of business Yokohama Rubber is committed to across all activities. The Management Policies present the core [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":8,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"class_list":["post-29","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Yokohama&#039;s Corporate Vision and Philosophy<\/title>\n<meta name=\"description\" content=\"Explore Yokohama\u2019s corporate philosophy, dealer partnerships, and strategic vision, driving global growth through innovation, trust, and collaboration.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yokohama.eu\/de\/unternehmen\/\" \/>\n<meta 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